Austin Way Magazine - GreenGale Publishing - There is a place beyond the crowds, beyond the ropes, where dreams are realized and success is celebrated. You are invited.
Issue link: http://digital.greengale.com/i/753315
"WE LOVE THAT THE NUMBER ONE COMMENT WE HEAR FROM GUESTS IS, 'I JUST WANT TO LIVE HERE.'" — gary friedman 118 AUSTINWAY.COM clockwise from top left: With more than 60,000 square feet, the store is topped by a stunning rooftop patio; the RH Design Atelier offers custom services; a bedroom display designed to inspire. of Austin's tastemakers, including Camila Alves. What was that like? I was very excited about the response to the evening. We had well over 2,000 people turn out. It appears everyone was having a good time. Of course, they were all drinking Cipriani Bellinis, so that could have contributed to it! How was the service experience crafted to help guide new customers through the space? What we do is create an environment that's both inspiring and intuitive at the same time. It allows people to explore and experience [the store] in a realistic and abstracted manner. That's why we call it a gallery— there's an ability to connect and see it in your space, but it's abstracted from real life. We support that with the design team that helps people bring it to life in a personal way in their own homes. We want to inspire people first. Then our design consultant is there to understand the opportunities or problems that our guests are trying to solve... and help them imagine a way to amplify their space at home. Domain Northside, 512-342-0614; restorationhardware.com . PHOTOGRAPHY COURTESY OF RESTORATION HARDWARE SPACE GRAND OPENING