ML - Boston Common

BOSSUM12

Boston Common - Niche Media - A side of Boston that's anything but common.

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fashion 411 Inside the new Serenella store Flirty at 30! guess returns to its roots to Celebrate its 30th anniVersary. new on nantucket TRENDSETTING BOSTONIANS BRING THEIR FASHION SAVVY TO THE ISLAND WITH TWO CUTTING-EDGE BOUTIQUES. B eloved Boston boutique serenella is returning to Nantucket. making a more permanent home in the same spot. she'll sell a book ahead owner Leslee shupe held a pop-up shop on island last year, and is similar mix of designers here as in Boston, with a few designs on island only. clients can pick up clutches from Bottega Veneta or artful dresses from Giambattista Valli. rock-star progeny Jade Jagger will hold a trunk show at the store in July. Also look for trunk shows for Giambattista Valli's haute couture and ready-to-wear in July and Prabal Gurung in August. Also new to the island this season is a pop-up shop by c. Wonder, the lifestyle brand that launched a flagship store in New York last fall. open June 8 through Labor Day, the shop will carry the brand's signature items like zipper nylon pouches, ikat dinnerware, striped shirts, and brightly colored flip-flops, as well as unique gifts—all with an average price of less than $40. Developed by entrepreneur chris Burch, c. Wonder Nantucket provides customizable amenities and services, ing personalization Knot clutches, Bottega Veneta ($1,380 each) of A NEW COMMEMORATIVE TOME CELEBRATES A MAJOR MOMENT IN FASHION. L es Arts DécorAtifs MuseuM in Paris is hosting the Louis Vuitton/Marc Jacobs exhibition, celebrat- ing 15 years of Marc Jacobs as artistic director of the venerable maison. the includ- items and convenient mobile points of sales to allow purchases to happen anywhere in the store. Serenella, St., 9B nantucket.com; South 508-228-3400; C. Beach serenella- Wonder Nantucket, 16 Federal St., 508- 228-0803; cwonder.com BC 82 bostonCommon-magazine.Com exhibit will only remain open until september 16, but a coffee table book will allow fans to bring a touch of Parisian style home. organized in two parts (the first one on Vuitton, the second on Jacobs) the limited-edition Louis Vuitton/Marc Jacobs book, which acts as the catalogue of the exhibition, explores the creative approaches of these two distinctive men and offers a crossover view of the iconic fashion house. this hardcover edition also features portraits of Jacobs and Vuitton by Martin Mörck on the front and back covers. Louis Vuitton, Copley Place, 617-437-6519; louisvuitton.com Global lifestyle brand Guess celebrates its 30th anniversary with a limited-edition women's capsule collection as well as the launch of a micro website, guess1981.com. A cornerstone of the much-anticipated collection is the 3 Zip Marilyn jean, an update of the unforgettable style that helped catapult the brand onto the fashion scene three decades ago. The collection combines the brand's signature vintage washes (stone washed among them) with contemporary design elements. Founders and brothers Paul and Maurice Marciano saw a way to blend their sophisticated European sensibility with classic American textiles that shaped the identity of denim forever. While the brand has grown exponentially since its launch, its roots remain the same. CEO and creative director Paul Marciano notes, "The name is all about mystery and allure, and that is still what we hope our collections offer to our clients." 80 Newbury St., 617-236-4147; guess.com photography byjohn simoudis (serenella)

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