Boston Common - Niche Media - A side of Boston that's anything but common.
Issue link: http://digital.greengale.com/i/692580
56 BOSTONCOMMON-MAGAZINE.COM PHOTOGRAPHY BY GAMMA-RAPHO VIA GETTY IMAGES (RUNWAY) "I just want to make women feel their best all of the time, so I sought to design pieces that tick all of the boxes, that give you confidence, that accentuate the most beautiful parts of every woman's body and technically deliver on fit and durability." Swimwear was a natural next step for the always-in- demand Londoner, who has found enormous success not only in runway and ready-to- wear but with lingerie and athletic wear, too—namely her decade-long collabora- tion with Adidas. "I think it is an incredible area for us as a brand to work in," says McCartney of her expansion into swim. "On a whole, it's about all things summer, all things female, and just really loving yourself—taking the time to just celebrate who you are as a woman." Saks Fifth Avenue, The Shops at Prudential Center, 617-262- 8500; saks.com . "WE REALLY DO CATER TO EVERYONE— ALL WOMEN, ALL AGES, ALL SIZES." —STELLA MCCARTNEY CLOCKWISE FROM TOP: Neoprene and mesh black bikini ($100); striped green-and- navy Calypso one-piece ($245); models walk the Stella McCartney Spring/Summer 2016 runway show in Paris. STYLE TASTEMAKER