MODERN LUXURY Media Kit

MODERN LUXURY 2017 Media Kit

Detailed PDF templates and specifications for all of Niche Media's ad sizes and information on how to access the Online Ad Portal to submit ads online.

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19 1% 32% IN-ROOM HOTEL/RESORT PLACEMENT 16% MADISON AVENUE AND MIDTOWN KIOSKS 27% TARGETED RETAILERS, RESTAURANTS, AND SPAS 20% EXCLUSIVE ESTATE/HOME DELIVERY HIGH PROFILE EVENTS AND PHILANTHROPIC DATABASES 4% PREMIER IN-FLIGHT/IN-CAR PLACEMENT Six times a year, 65,000 copies of Gotham (audited by AAM) are printed and distributed throughout New York City, targeting residents and visitors. Through our strategic distribution model and significant investment in verified data from Nielsen Claritas, Gotham is the ONLY magazine guaranteed to reach the sophisticated and affluent audience in New York City. ISSUE SPACE RESERVATION MATERIALS AVAILABLE 1 Spring January 9, 2017 January 16, 2017 February 20, 2017 2 Late Spring March 7, 2017 March 14, 2017 April 17, 2017 Summer in the City Gotham Special Section in Hamptons Magazine June 21, 2017 June 28, 2017 July 14, 2017 3 Fall July 5, 2017 July 12, 2017 August 18, 2017 4 Late Fall August 22, 2017 August 29, 2017 October 2, 2017 5 Winter October 4, 2017 October 11, 2017 November 22, 2017 CALENDAR RATES PRINTED AND DISTRIBUTED: 65,000 AAM-AUDITED AD SIZE 1X 3X 6X Cover 2, Page 1 $40,000 Cover 4 $30,000 Cover 3 $22,000 Full Page Super Premium (1st 25%) $20,000 $18,000 $16,200 Full Page Premium (1st 50%) $15,000 $14,250 $12,150 Full Page Run of Book (Post 50%) $10,000 $9,500 $8,100 Spread Super Premium (1st 25%) $38,000 $34,200 $30,775 Spread Premium (1st 50%) $28,500 $27,075 $23,075 Spread Run of Book (Post 50%) $19,000 $18,050 $15,400 Half Page Run of Book $6,000 $5,700 $4,850 Quarter Page Run of Book (Post 50%) $4,000 $3,800 $3,250 • All rates are net • Calendar, availability, and rates subject to change based on strategic opportunities and reader and market needs For more information, contact: Lynn Scotti, Publisher lscotti@modernluxury.com Office: 646.835.5222 Mobile: 917.705.7348 Visit gotham-magazine.com Modern Luxury's distribution model is designed to ensure we reach the most affluent and active consumers in each of our markets. We invest significantly in independent primary research as well as secondary data from multiple research providers. Statistical information is gathered from Claritas, part of the Nielsen Company, a world-leading demographic research information and media compa- ny. Claritas ensures access to consumers with household incomes in excess of $200,000 and liquid assets of more than $750,000. Demographic information is based on the direct mail program. *Distribution subject to change based on strategic opportunities and reader and market needs. Distribution & Readership READER LIFESTYLE & BUYING POWER Gotham readers: 63% Try to eat gourmet food whenever they can 83% Will "pay anything when it comes to by health" 95% Say "it is important to keep young looking" 94% Attended live theater in the past year 62% Took two or more trips abroad in the past three years Compared to the general population, Gotham readers are: 71% more likely to have purchased high-end watches in the past year 82% more likely to belong to a private club 2x as likely to shop at Nordstrom and other high-end retailers 2x as likely to belong to an arts association 2x as likely to have taken 3+ vacation trips via airplane in the past year HOUSEHOLD INCOME 99% $200,000+ 65% $250,000+ GENDER 51% Female 49% Male LIQUID ASSETS 99% $1 MILLION+ 65% $2 MILLION+ AGE 40.9 Average Source: Nielsen Claritas Segmentation & Market Solutions and 2015 PRIZM.

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