MODERN LUXURY Media Kit

Modern Luxury 2017 Media Kit

Detailed PDF templates and specifications for all of Niche Media's ad sizes and information on how to access the Online Ad Portal to submit ads online.

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15 24% 3% IN-ROOM HOTEL/RESORT PLACEMENT 47% TARGETED RETAILERS, RESTAURANTS, SALONS, SPAS, AND LUXURY SERVICES 25% EXCLUSIVE ESTATE/HOME DELIVERY HIGH PROFILE EVENTS Six times a year, 50,000 copies of Boston Common (audited by AAM) are printed and distributed, targeting affluent residents with the highest disposable income and spending power in the market. Through our strategic distribution model and significant investment in verified data from Nielsen Claritas, Boston Common is the ONLY magazine guaranteed to reach the sophisticated and affluent audience in Boston. ISSUE SPACE RESERVATION MATERIALS AVAILABLE 1 Spring January 9, 2017 January 16, 2017 February 20, 2017 2 Late Spring March 7, 2017 March 14, 2017 April 17, 2017 3 Summer May 8, 2017 May 15, 2017 June 16, 2017 4 Fall July 5, 2017 July 12, 2017 August 18, 2017 5 Late Fall August 22, 2017 August 29, 2017 October 2, 2017 6 Winter October 4, 2017 October 11, 2017 November 22, 2017 CALENDAR RATES PRINTED AND DISTRIBUTED: 50,000 AAM-AUDITED AD SIZE 1X 3X 6X Cover 2, Page 1 $30,800 Cover 4 $23,100 Cover 3 $16,950 Full Page Super Premium (1st 25%) $15,400 $13,850 $12,475 Full Page Premium (1st 50%) $11,550 $10,975 $9,350 Full Page Run of Book (Post 50%) $7,700 $7,325 $6,250 Spread Super Premium (1st 25%) $29,250 $26,325 $23,700 Spread Premium (1st 50%) $21,950 $20,850 $17,800 Spread Run of Book (Post 50%) $14,625 $13,900 $11,850 Half Page Run of Book $4,620 $4,400 $3,750 Quarter Page Run of Book (Post 50%) $3,080 $2,925 $2,495 • All rates are net • Calendar, availability, and rates subject to change based on strategic opportunities and reader and market needs For more information, contact Glen Kelley, Publisher, at glen.kelley@ GreenGale.com or 617.266.3811 or your local Boston Common magazine representative. Visit bostoncommon- magazine.com. GreenGale's distribution model is designed to ensure we reach the most affluent and active consumers in each of our markets. We invest significantly in independent primary research as well as secondary data from multiple research providers. Statistical information is gathered from Claritas, part of the Nielsen Company, a world-leading demographic research information and media company. Claritas ensures access to consumers with household incomes in excess of $200,000 and liquid assets of more than $750,000. Demographic information is based on the direct mail program. *Distribution subject to change based on strategic opportunities and reader and market needs. Distribution & Readership READER LIFESTYLE & BUYING POWER Boston Common Readers: 51% Regularly drink champagne 98% Say "it is important to keep young looking" 72% Attend live theater regularly Compared to the general population, Boston Common readers are: 3x more likely to drive a Luxury Exotic or Luxury Prestige vehicle 2x more likely to have large stock holdings in their employer 57% more likely to have purchased high-end watches in the past year 71% more likely to own five or more vehicles HOUSEHOLD INCOME 99% $200,000+ 59% $250,000+ GENDER 51% Female 49% Male LIQUID ASSETS 99% $1 MILLION+ 69% $2 MILLION+ AGE 43.2 Average Source: Nielsen Claritas Segmentation & Market Solutions and 2015 PRIZM.

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