MODERN LUXURY Media Kit

MODERN LUXURY 2017 Media Kit

Detailed PDF templates and specifications for all of Niche Media's ad sizes and information on how to access the Online Ad Portal to submit ads online.

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11 28% 4% 5% IN-ROOM HOTEL/RESORT AND CONDO PLACEMENT 35% TARGETED RETAILERS, RESTAURANTS, AND SPAS 20% CORE VERIFIED 8% PRIVATE AIRPORTS AND IN-FLIGHT/IN-CAR DISTRIBUTION DOCTOR, DENTIST, LAWYER, ARCHITECT, INTERIOR DESIGNER AND REAL ESTATE OFFICES HIGH PROFILE EVENTS AND PHILANTHROPIC DATABASES Two times a year, 25,000 copies of Aspen Peak (audited by AAM) are printed and distributed*, targeting affluent residents and visitors with the highest disposable income and spending power in Pitkin, Eagle, and Garfield Counties, which includes the communities of Aspen, Basalt, Carbondale, Snowmass, Woody Creek, Old Snowmass, and Redstone. Through our strategic distribution model and significant investment in verified data from Nielsen Claritas, Aspen Peak is the ONLY magazine guaranteed to reach the sophisticated and affluent audience in the Aspen market. ISSUE SPACE RESERVATION MATERIALS AVAILABLE 1 Summer March 31, 2017 April 7, 2017 May 19, 2017 2 Winter October 6, 2017 October 13, 2017 November 17,2017 CALENDAR AD SIZE 1X 2X Cover 2/Page 1 $40,250 Cover 4 $31,500 Cover 3 $21,000 Full $18,025 $16,225 Spread $34,250 $30,825 Half Page $10,815 $9,735 Quarter Page $7,210 $6,490 RATES PRINTED AND DISTRIBUTED: 25,000 AAM-AUDITED READER LIFESTYLE Compared to the general population, Aspen Peak readers are: 2x more likely to spend more than $3,000 on domestic travel 2x more likely to drink super-premium beers or imported wines BUYING POWER Compared to the general population, Aspen Peak readers are: 2x more likely to shop at luxury retailers 4x more likely to have liquid assets over $2 MILLION 5x more likely to have annual HHI over $200,000 HOUSEHOLD INCOME * 99% $200,000+ 77% $250,000+ GENDER 51% Female 49% Male LIQUID ASSETS 99% $750,000+ 87% $1 MILLION+ 45% $2 MILLION+ AGE 49.1 Average Source: Nielsen Claritas Segmentation & Market Solutions and 2015 PRIZM. Distribution & Readership • All rates are net • Calendar, availability, and rates subject to change based on strategic opportunities and reader and market needs For more information, contact: Alex Halperin, Publisher ahalperin@modernluxury.com 970.429.1215 Visit aspenpeak-magazine.com Modern Luxury's distribution model is designed to ensure we reach the most affluent and active consumers in each of our markets. We invest significantly in independent primary research as well as secondary data from multiple research providers. Statistical information is gathered from Claritas, part of the Nielsen Company, a world-leading demographic research information and media company. Claritas ensures access to consumers with household incomes in excess of $200,000 and liquid assets of more than $750,000. Demographic information is based on the direct mail program. *Distribution subject to change based on strategic opportunities and reader and market needs.

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