Michigan Avenue - Niche Media - Michigan Avenue magazine is a luxury lifestyle magazine centered around Chicago’s finest people, events, fashion, health & beauty, fine dining & more!
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HED TEEKAY MAURIS CONSEQUAT SEMPER. PELLESQUE NUNC SIT ELE MENT BY NAMELASTNAME 200 wds Lorem ipsum dolor sit amet, consectetur adipiscing elit. Curabitur at lorem non urna tincidunt consectetur. Proin non e erros tincidunt, convallis massa,dolor. Integer id nisl nisi. Suspe ndisse nec est non ligula luctus ornare ut vitae lorem. Aliquam sodales libero eget libero sollicitudin, sed semper ger id nisl nisi. Suspendisse nec est non ligula luctus ornare ut vitae lorem. Aliquam sodales libero eget libero sollicitudin, sedmetus metus iiaculis. Nulla quis erat laoreet, ut, porta. eleifend. Nunc ut mauris cursus, congue lacus id, rhoncus odio. Aliquam neque dolor, plac erat quis mattis lobor- tis, efficitur et metus. Cras in odio ac felis accumsan consectetur mattis eget mi. lacus r mattis eget mi. lacus commodo, imperdiet ex ut, egestas sem. Sed condimentum magna nunc, nec mollis libero congue eget. Praesco mmodo, imperdiet ex ut, egestas sem. Sed condi mentum magna nunc, nec mollis libero congue eget. Praesent get. Praesent lacinia massa ut turpis laoreenunc, nec mollis libero congue eget. Praesent get. Praesent lacinia massa ut turpis laoreet, at conse- quat enim laoreePraesent lacinia massa et. Praesent lacinia massa ut turpis laoreet, at consequat enim laoreePraesent lacinia et. Praesent lacinia massa laoree- Praesent ut laoreet, at consequat enim laoreet. dign lacinia ut laoreet, at consequat . Ihic te essi quid eiciand untisse nihicid mi, site nist autectio. Name non nonseque voloris re,Expedis millectur, tent re cus eum sequi rescium autem est aut occuptas exerese quaecto et quo que perro idusam et ut eris renisci dipsae NOT YOUR AVERAGE JOE IT'S STREETWEAR SEASON IN CHICAGO, AND NOBODY DOES IT LIKE JOE FRESHGOODS. BY STEPHEN OSTROWSKI With T-shirts proclaiming CHICAGO OVER EVERYTHING and CHICAGO LEGENDS NEVER DIE, Joe Freshgoods champions the Windy City like few other designers. Last winter's "Thank You Obama" capsule collection brought the 30-year-old West Town resident national attention, but Fresh- goods has long been a mainstay on the local streetwear scene, building cachet with cult brands Vita and DBM before adding a brick-and-mortar presence in 2013 as coproprietor of streetwear boutique Fat Tiger Work- shop (fattigerworkshop.com). "I finally feel like I got my just due," says the Austin native, who will move the West Town-based shop to a new location this summer. "So now I'm about to hit them with some crazy shit." Origin Story: Freshgoods began designing T-shirts in high school with the DIY ethos inherent to streetwear. "I started buying transfer paper from Office Depot, and I'd just print an image off the Internet and print it on my T-shirts." One of a Kind: "I'm from Chicago, I'm black, I'm independent… I'm the only person in the world who could've [done] this as I did it," he says of the "Thank You Obama" collection. New Digs: Freshgoods plans to equip Fat Tiger Workshop's new store with a "classroom" space for hosting educational workshops. "Everybody has different ways of giving back to the community, and I think our biggest thing is [conversing] and just telling people they can do it [too]." joefreshgoods.com . Signature looks from Joe Freshgoods include towels fashioned into shorts (PICTURED) and the recent "Thank You Obama" collection (as worn by hometown hero Chance the Rapper, BELOW). Chicago streetwear designer extraordinaire Joe Freshgoods (ABOVE) represents the city with Chi-centric apparel (like this hoodie, PICTURED) that connoisseurs clamor for. 92 MICHIGANAVEMAG.COM PHOTOGRAPHY BY NOLIS ANDERSON (PORTRAITS); COURTESY OF JOE FRESHGOODS (APPAREL) STYLE FASHION FORWARD