ML - Modern Luxury Media Kit

MODERN LUXURY 2017 Media Kit

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23 38% IN-ROOM HOTEL/RESORT PLACEMENT 40% TARGETED RETAILERS, RESTAURANTS, SPAS, AND IN-FLIGHT/IN-CAR PLACEMENT 20% MAILED COPIES HIGH PROFILE EVENTS AND PHILANTHROPIC DATABASES 2% Six times a year, 65,000 copies of Los Angeles Confidential (audited by AAM) are printed and distributed throughout Los Angeles, targeting affluent residents and visitors with the highest disposable income and spending power in the market. Through our strategic distribution model and significant investment in verified data from Nielsen Claritas, Los Angeles Confidential is the ONLY magazine guaranteed to reach the sophisticated and affluent audience in Los Angeles. CALENDAR ISSUE SPACE RESERVATION MATERIALS AVAILABLE 1 Spring January 9, 2017 January 16, 2017 February 20, 2017 2 Late Spring March 7, 2017 March 14, 2017 April 17, 2017 3 Summer May 8, 2017 May 15, 2017 June 16, 2017 4 Fall July 5, 2017 July 12, 2017 August 18, 2017 5 Late Fall August 22, 2017 August 29, 2017 October 2, 2017 6 Winter October 4, 2017 October 11, 2017 November 22, 2017 RATES PRINTED AND DISTRIBUTED: 65,000 AAM-AUDITED AD SIZE 1X 3X 6X Cover 2, Page 1 $40,000 Cover 4 $30,000 Cover 3 $22,000 Full Page Super Premium (1st 25%) $20,000 $18,000 $16,200 Full Page Premium (1st 50%) $15,000 $14,250 $12,150 Full Page Run of Book (Post 50%) $10,000 $9,500 $8,100 Spread Super Premium (1st 25%) $38,000 $34,200 $30,775 Spread Premium (1st 50%) $28,500 $27,075 $23,075 Spread Run of Book (Post 50%) $19,000 $18,050 $15,400 Half Page Run of Book $6,000 $5,700 $4,850 Quarter Page Run of Book (Post 50%) $4,000 $3,800 $3,250 • All rates are net • Calendar, availability, and rates subject to change based on strategic opportunities and reader and market needs For more information, contact: Alison Miller, Publisher amiller@modernluxury.com 310.854.1611 Visit la-confidential-magazine.com Modern Luxury's distribution model is designed to ensure we reach the most affluent and active consumers in each of our markets. We invest significantly in independent primary research as well as secondary data from multiple research providers. Statistical information is gathered from Claritas, part of the Nielsen Company, a world-leading demographic research information and media compa- ny. Claritas ensures access to consumers with household incomes in excess of $200,000 and liquid assets of more than $750,000. Demographic information is based on the direct mail program. *Distribution subject to change based on strategic opportunities and reader and market needs. Distribution & Readership READER LIFESTYLE & BUYING POWER Los Angeles Confidential readers: 81% Say they "really enjoy clothes shopping" 66% Traveled abroad 2+ times in the past 3 years Compared to the general population, Los Angeles Confidential readers are: 58% more likely to have 14+ drinks of domestic wine per month 54% more likely to have purchased high-end watches in the past year 31% more likely to say "every season I buy the latest fashions" 2x more likely to belong to a private club 3x more likely to drive a Luxury Exotic, Luxury Prestige, or a Luxury Sport vehicle HOUSEHOLD INCOME 99% $200,000+ 61% $250,000+ GENDER 51% Female 49% Male LIQUID ASSETS 99% $1 MILLION+ 64% $2 MILLION+ AGE 43.6 Average Source: Nielsen Claritas Segmentation & Market Solutions and 2015 PRIZM.

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