Vegas Magazine - Niche Media - There is a place beyond the crowds, beyond the ropes, where dreams are realized and success is celebrated. You are invited.
Issue link: http://digital.greengale.com/i/303789
AT THIS YEAR'S SALON INTERNATIONAL DE LA HAUTE HORLOGERIE IN GENEVA, IT WAS APPARENT THAT BOTH THE VEGAS STRIP AND THE REST OF THE WORLD ARE DESTINED TO RECEIVE SOME OF THE MOST IMPORTANT WATCHES FOR WOMEN YET. ver t he pa st severa l yea rs, women have been getting notoriously sophisticated about watchmaking culture," says R ichard Mille, founder of t he luxur y bra nd t hat bea rs his name. "From this point on, there is no ques- tion that women have knowledge about even the most technical aspects." Mille, whose sec- ond US boutique opened to great fanfare last fall at The Shops at Crystals, has dubbed 2014 the Year of the Woman. While he has been creating women's timepieces for almost a decade, this year he concentrated on producing larger sizes using high-tech materials—an approach that resonates with his female cli- entele. In keeping w it h his pencha nt for technica lly sophist icated a nd unusual haute horology, Mille has unveiled, among other models, the RM 19 - 01 Tourbillon Natalie Portman, featuring a spider motif in diamonds, and the avant-garde R M 07- 01, housing a skeletonized automatic move- ment with titanium bridges made specifically for this watch. It's also crafted in the advanced ATZ ceramic, a tenacious composite of alumina and zir- conia. Adds Mille, "All of our ladies' watches have a distinctly glamorous side in addition to being extremely technical." Of course, Mille isn't t he only bra nd focusing on t he fa irer sex. A n appreciation for female watch enthusiasts and their depth of expertise was per va sive at Ja nua r y's Sa lon I nter nat iona l de la Haute Horloger ie in Geneva. But what's interesting is that many companies seemed caught off guard by how much today's women know about watches, while others have clearly caught the wave of enthusiasm for their craft among their female '' BY ROBERTA NA AS The Richard Mille RM 07-01 Ceramic ($105,000) houses the specially designed caliber CRMA2, a skeletonized automatic high-performance movement. The watch is crafted in gold and scratch-resistant, high-tech ATZ ceramic. The Shops at Crystals, 702-588-7272; richardmille.com the women's hour 118 VEGASMAGAZINE.COM 118-121_V_F_Watches_MAYJUNE_14.indd 118 4/21/14 1:24 PM