Aspen Peak - Niche Media - Aspen living at its peak
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Lightweight linen and leather jacket, La Marque ($375). FAR RIGHT: Davis stocks O2 Aspen with curated collections, akin to styles found in her own closet. INSIGHT Summer daytime and really loved the world of fashion and design." style: White Mavi When Bellotti decided to live full time in Australia, Davis Serena skinny jean, rolled up, became managing partner. With the opening of the second worn with a store, they have created a fashion emporium that goes well wedge heel and beyond simple exercise clothing. "Our vision was a boutique navy linen Nicole that was sophisticated and warm, where our client would Miller off-thewant to come in and stay awhile," says Davis of O2's downshoulder tuck top. town location. "We created a beautiful space of taupe When not in the tone-on-tone colors. We love the vibe." boutique: "I'll be hiking or biking The well-appointed interior's theme is pure Modernist, with friends, pieces may work for. All of this creates a really enjoyable atmowith gray Italian tile floors, chunky white Carrera marble probably followed sphere in the boutique. I love the social aspect of having fun counters, custom ebony disby a great lunch with my clients while helping them feel really great about play cases, and raw-silk wall on a patio." themselves." coverings. The boutique's luxe Along with Bellotti, Davis sees potential in launching a colwares complement the interior in nuanced shades of caramel, white, cream, lection to be sold in the store. "We'd love to do our own line, and we're navy, taupe, brown, black, and gray. Elegant working on it," she says. It doesn't have a name yet, but what about O2? It's eveningwear is lightly sprinkled throughout. apropos in Aspen, where the oxygen is rarified, The offerings—a curated mix that's reflected but our penchant for casual-chic fashion to in Davis's own closet—balance functionality suit our active lifestyles is certainly not. 605 E. —HOLLY DAVIS and refinement, with pieces that can take Cooper Ave., 970-925-3161; o2aspen.com AP customers from a morning at the yoga studio RIGHT: Jojo to happy hour at The Little Nell. O2's clientele appreciates racks filled with Crossbody bag a seductive blend of Chan Luu, Annabel Ingall, Herno, and other small ($295) and Isabella Item tote international specialty brands. ($425), Annabel Grabbing a maxi dress and holding it up to her midriff, Davis explains Ingall. BELOW: Sterling silver on that, like the original boutique, the second O2 Aspen guarantees on-trend black leather styles. Her go-to item for summer is a lightweight linen and leather La wrap bracelet, Chan Luu ($195). Marque jacket. This versatile, fashion-forward piece complements Mavi skinny jeans, a Michelle Jonas Travelwear maxi dress, a Ramy Brook silk top, or even a simple tee. Davis relishes her job: "What I love most about what I do is buying the clothes, choosing the color story, then merchandising the store and creating a beautiful space, while always keeping in mind which clients particular "Our vision was a boutique where our client would want to come in and stay awhile." ASPENPEAK-MAGAZINE.COM 100-101_AP_SS_StyleSetter_SUM_Fall_13.indd 101 101 5/6/13 10:51 AM